Today, we have the pleasure of announcing that Lindsey Belknap has joined One Medical as the Director of Brand.
Lindsey’s career path didn’t initially involve marketing or branding — she earned her B.A in Architecture from Northeastern University and a Masters at Savannah College of Art and Design. However, she was quickly drawn to professional opportunities where she could shape not just the physical world, but human-centered products, services, and experiences. Lindsey began her marketing career in advertising, where she led brand strategy on clients including Ulta, Wells Fargo, Royal Caribbean, VH1, and Indeed.com.
Lindsey most recently led strategy at Nest as the Global Brand Strategy Lead and owned product positioning as a Senior Product Marketing Manager at Google. At Nest, Lindsey’s team was responsible for global brand architecture — she defined the creative strategy for all major product launches, including Nest Cam IQ, Nest Video Doorbell, and Nest Security.
Lindsey is passionate about creating meaningful relationships between consumer brands and their users, she’s been a One Medical member since 2015 and is excited to work for a company that’s dedicated to delivering care in an innovative way. Lindsey is also looking forward to merging her marketing expertise with design at One Medical, where both online and brick and mortar experiences are critical to the brand expression.
The One Medical blog is published by One Medical, a national, modern primary care practice pairing 24/7 virtual care services with inviting and convenient in-person care at over 100 locations across the U.S. One Medical is on a mission to transform health care for all through a human-centered, technology-powered approach to caring for people at every stage of life.
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